Part 4 of my comprehensive analysis touches on Kingsmen’s competitors Cityneon and Pico Far East (“Pico”), where I compare key ratios and numbers to see how they perform with respect to Kingsmen. Note that each company provides services which overlap one another and all three companies may be in the same industry but their core competence is different. I will give a brief introduction to each company, explain their plans and prospects and do a qualitative comparison between their business model and Kingsmen. After this has been done, I will provide a spreadsheet with the numbers and ratios as a way of comparing the three companies. Explanations and analyses will then follow. Cityneon Holdings Limited Brief Introduction Cityneon was formed in 1956 when it was incorporated as Cityneon Electric and started trading domestic electrical appliances. It was not until the early 1970s when Cityneon first entered the professional exhibition services ......