Business
Guaranteed increase in sales without increasing marketing cost
By Wilfred Ling, The IFA on Duty  •  June 28, 2011
Bookmark and Share I want to give a few tips to business owners and people in sales on how to increase your revenue without increasing your marketing cost. Many business owners spent lots of money trying to generate leads. But today I found that 50% of qualified leads are lost for nothing. If you can stop the losses, you can increase your sales tremendously without increasing marketing cost. What happen was today I called 8 medical clinics (7 are GPs) to get some quotations on behalf of my clients. I was shocked how terrible these clinics were manned. 4 of the clinics were brutally terrible. One of the clinic staff spoke terrible broken English. I reckoned that she only got Primary 1 education because my P2 daughter speaks better English than her. In the second clinic, nobody picked up the phone although I called during office hours. But that is not my complain. ......
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By Wilfred Ling, The IFA on Duty
Wilfred Ling is a Chartered Financial Consultant with Promiseland Independent Pte Ltd. He is a fee-based financial planner by profession.
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