Financial bloggers always use rationality to convince readers. I think there's another tool that is seldom used to persuade, and that is through story telling. I can blog out an article with 5 pointers, complete with reasons and supporting evidence, but it will not tug at the heart strings of my readers. It's emotionally dead and will reside in my blog as one of those useful but useless advice that is repeated ad nauseam.
Let me try a different tack. I'll write a short story instead. Stories are robust because they are open to different interpretations. Stories tug first at your heart, then your mind. Stories let you empathise when rationality fails. This is my first short story with the general theme in personal finance.
The Empty House
-------------------------------------------------------------------------------------------------
This is what he would have wanted.
He sat down in his spartan 3 rm HDB flat and looked at the ......