Date: October 27, 2014 Venue: A condominium unit in Orchard with home staging in progress Interviewee: Kelvin Yeo, General Manager, Singapore Furniture Rental PS = Property Soul Kelvin = Kelvin Yeo PS: The rental and property price indexes of private residential properties have been on the decline since the second half of 2013. There are four to five thousand completed private residential units added to the market every quarter. Facing intense competition from fellow owners and lower rental return, how can owners lure good buyers and tenants in the current market? Kelvin: The more stagnant the market, the more aggressive you should be in your marketing efforts. The ability to grab the attention of your target customers is very important. Professionally-taken photos or videos that offer a 360-degree virtual tour of the property can definitely draw eyeballs and prompt interested parties to arrange for viewings. Go the extra mile to ......