I decided to cover Sheng Siong Group Ltd ("SSGL") since I am considering it although there is not much action on the stock price. I used to patronize Sheng Siong as it was close to my workplace. After we shifted back to HQ, I forgot all about it until it's 2011 IPO which ACCICB was recommending a buy to his customers. I realized that it has been a while since I covered a local stock and I suspect my current followers are probably more interested in SSGL than say Pernod Ricard SA which I am also working on. Personally, we shop at NTUC and Cold Storage so I took a look at Dairy Farm International Holdings  Ltd ("DFIHL") which I should cover in a later post. SSGL is very well covered by analysts and local bloggers alike so here goes my take on SSGL. SSGL is ranked third in terms ......