Business
Bobbie Bear – A case of product exclusiveness
By Lizardo Realm (Investment)  •  January 19, 2015
A Straits Times article recently talked about the Bobbie Bear produced at the Bridestowe Tasmania lavender farm. Seems a craze has started in China over owning the purple coloured bear produced exclusively by this farm. More on this from Forbes: How Did Tasmanian Lavender Bears Turn Into a Social Media Sensation in China Purple seems to attract. Recall the purple dinosaur? I found that Purple One kind of irritating actually. My first encounter of it was at a US theme park when I innocently queued up and sat through a session of the Barney concert. I suppose if (and only if!) you have very very young kids, it would have been lovely. The American kids certainly did. Else, it was an hour of purple hell. When I visited Bridestowe farm recently, the feeling was one of mind boggling awe; or was it envy? Lavendar plants in rows for miles ......
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By Lizardo Realm (Investment)
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