I came across this technique when I was studying for my MBA last year and has found them to be very useful when it comes to investing. Many times, we as investors, have failed to ask relevant pertinent questions causing the underlying reasons for the companies we are interested or vested in. Even though it appears that most investors have done the first level of due diligence by screening check the financial numbers, many failed to consider the underlying root cause that explains why the share price of the company may be languishing where they are at the moment. This is where the 5 Whys Technique might prove to be useful in investing. Mathematicians called this the power of second derivative thinking. In simple terms, it means going beyond the first level screening where everyone is able to see or figure out. This makes sense because in investing, ... ...