Okay, I’m gonna ask you a question, and I want you to answer with the first thing that pops into your head:
Where do you go when you wanna get some serious work done?
Is it a cafe? A meeting room? The library? At home after everyone has gone to bed?
Notice how almost NOBODY says “the office?”
I mean, it’s weird right? Our companies spend millions of dollars building these awesome offices for us: We have ergonomic chairs, high-speed internet, shared drives, good coffee, etc, yet somehow nobody seems to think that our offices are the best places to get serious work done.
Why is that?
The Revenge of the Ping
Partly, it’s because of what I call The Revenge of the Ping.
Technology is supposed to make us more efficient, but it’s also made us slaves to communication.