You just bought a new TV. The thrill of the purchase is gone, and it’s sitting on your living room floor when the doubting begins. “Should I have gotten the 44 inch instead of the 42 inch?” you ask yourself. “Should I have waited until 5D comes out next year?” And then the worst question of all: “Did I just waste my money?”
Whether it’s buying a TV, a house or an ocean cruise, spending a lot of money triggers a range of emotions. Controlling these emotions – often called “buyer’s remorse” – can mean the difference between a good investment, and one that you’ll both regret and lose money on.
It’s the same sort of thing with buying shares. “Was my timing right?” “Did I just buy a lemon of a stock?” “Is the market about to collapse?” And the underlying question is, ...
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