Kingsmen Creatives Ltd reported their revenue increases 10.8% to S$149.4 million for 1st half of 2016 (1H2016). Although revenue has increased, the gross profit still remains in the negative outlook as compared to 1H2015. Gross profit decreased 1.4% as compared to 1H2015. I am quite keen to understand the performance of the 4 divisions in Kingsmen Creatives Ltd. As you can see below, all the three divisions (Exhibitions and Thematic, Retail and Corporate Interiors, Alternative Marketing) maintained their performance by reporting a revenue increase except for Research and Design which continues to report a revenue decrease. (Results for 1Q2016 here: Kingsmen Creatives Profit Fell for 1Q2016)

Division	1Q2016 vs 1Q2015	1H2016 vs 1H2015
Exhibitions and Thematic	Revenue Increase	Revenue Increase
Retail and Corporate Interiors	Revenue Increase	Revenue Increase
Research and Design	Revenue Decrease	Revenue Decrease
Alternative Marketing	Revenue Increase	Revenue Increase

What is Research and Design?

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