While busy catching Pokemon all over Singapore (and Taiwan, where I first started playing the game when it launched last Saturday), I've also been thinking about how I could potentially benefit from the trend as an investor.
To say that Pokemon Go is a hit would probably be an understatement. Everywhere you go, it seems like everyone is playing the game on their phone. Lest you think it is only limited to the younger crowd, take a look around and spot the older folks in their 50s and 60s enjoying the game as well.
I remember late last year when I was purchasing stocks which I felt owned classic media products that would continue to capture the hearts of millions of fans to come, ideally those who could also translate this into actual earnings and revenue for the company. Of course, I favoured only brands that I loved, which included ......