Today's session was a blast. For a maiden effort, it was a good attempt. After all, we did sell out within 24 hours. Our event's unique selling proposition was that it had ample substance, and we do not use this session as an attempt to get more sales from the audience. With this event, what you see is what you get. Content-wise, I was especially surprised at what Brian bought to the table in today's session - it really changed the way I looked at REITs. This idea alone makes the session worth the price tag we charge for. As we only saw each other's slides and did not rehearse our presentation together, some of the content was also very refreshing to me. I am pretty sure each of us had a different take on what happened just now, but I want to be candid about our performance today because ......