You might have attended many classes that advocate Dollar Cost Averaging method and thought DCA investing in a good company can be a sure win strategy over the long term. Dollar Cost Averaging is a strategy where you spread out your money over a period of time, entering the company at different intervals. During good times where valuation is higher, you get lesser units while during bad times you get more units. You can read this similar strategy employed by one of our community friend here. He's been doing it for over a year and has accumulated 7.5 lots so far. The key here is to make sure you invest in a good and right company over the long term. In this post, I'll try to attempt to provide a case for argument that it might not be always the case. You might have thought that I will come ......