While everyone is caught up with the #deletefacebook drama which send Facebook shares tanking around 10%. A headline caught my attention.

BIGHIT entertainment beats the big 3 agencies and records the highest profit for 2017

How did a small entertainment company like BIGHIT with only 1 idol group beat the profits of 3 KOSPI listed companies that hosted a number of very popular groups ?

If you look at the numbers, SM brought in the most revenues but is unfortunately not profitable. BIGHIT although has the least revenue is far more profitable than any of the Big 3.

When I googled “Why do you like BTS“, most of the fans highlighted that these are the key attractions

1. Personalities
2. Stage Presence
3. Great Choreography
4. Creative Team (Storytelling / Alternative Universe MVs)
5. Active Social Media Engagements with Fans
6. Relatable Lyrics (Youth Growing Pains)

Some quotes from a fan, Heather Lee :

From