For a young adult male between the age of 25 and 40, buying an engagement ring likely will be one of the biggest purchases he will have made. In fact, couples are spending spending upwards of S$8,000 on their engagement rings, according to a survey conducted by XO Group. But, will a branded diamond ring really make her happier than a similar or better ring from a jeweler? Here, we discuss some ways guys can make decisions around this big purchase to get the best value for their dollars.

Find a Style She Likes, Go to a Local Jeweler

First, you can go visit a few brand stores with your significant other to find a ring that she likes. Given the importance of individual preference when it comes to engagement rings, now it’s very common for couples to shop for engagement rings together. In fact, survey shows that 70%