It sometimes seems that it costs a lot of money to keep up with the constantly changing fashion trends. Swapaholic is a unique fashion startup in Singapore that aims to save individuals money while giving them the chance to engage in responsible consumerism. To do so, this company organises clothing swaps in which hundreds of shoppers trade their used clothes for other lightly used and carefully-examined clothes for a small fee. This business model allows shoppers to frequently change their wardrobe while having less harmful impact on the environment. We interviewed Swapaholic's Founder and Director, Priyanka Shahra, to learn more about what makes the organisation so effective, as well as to illustrate some lessons for other startups and future entrepreneurs. When, why and how did Swapaholic begin its operations? Swapaholic was founded in 2017 to solve the over-production and consumption problem of the textile and fashion industry. The textile ......