So we're onto our first chapter which is on Marketing. Marketing was the reason why I refused to do an MBA 15 years ago because I only wanted to focus exclusively on number. It is ironic that my career began in P&G which held thought leadership in brand management and marketing right up till today.

There are four different schools of thought in marketing and these four schools have a deep impact on my work as a trainer.

a) Product Focus

Like any engineer, if I have any spare time, it will be devoted to my main product line which is the Early Retirement Masterclass. I am obsessed with gathering the latest and greatest information for my class attendees. Almost every lesson I conduct is different and I am always innovating to make the sessions more hands-on driven and interactive. No prizes for figuring out that NDP 2019 will play a heavy role