A version of this article was originally posted on the Business Times and has been reproduced with the author’s permission; you can read the original article here 1

Would you want to make a positive contribution to the environment, for the benefit of all, and generate investment returns at the same time? If this sounds like wishful thinking to you, I would respectfully disagree – it is entirely possible to do so today.

Many fund management companies have caught on to the responsible investing trend brought about by the current generation of millennials that, among others, increasingly want to make a difference, and are able to do so by voting with their wallets. Companies are capitalizing on this demand by launching new products or re-branding existing ones. There is a whole gamut of responsible investing products today from those that integrate environmental, social and governance (ESG) factors to those that promote