Warren Buffett has been investing in stocks for more than 7 decades, picking value stocks and waiting for value to be unlocked or realised. Given the reputation, wealth and empire he has built, he has also learnt a lot about cycles, fear, greed and when is a right time to be investing in stocks. Hence, when Warren Buffett gives advise on how to invest, one should pay close attention to it. One such advice he has always been giving the average investor would be to just invest in Exchange Traded Funds (ETFs). This is because he understands that individual stock picking is not for everyone and for most investors who have full time jobs and families, they would probably not have the time to analyse companies. Furthermore, as much as we may deny it, humans are emotional — myself included. Therefore, given the human psychological behaviour, he believes that investing

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