'm changing my business plans for January/ February. Previously, I have been looking at spending money to make money. Hence, I was spending money on advertising to promote my online business. However, I realized. No one would buy an online coaching plan unless you have a track record in some ways or not. Think this, if you found a website on an advertisement, that sells a certain course, and all you see are reviews and a landing page, would you buy? However, if you found a website through Youtube and watched all the videos and found them useful, would you be more willing to buy the course? Or, if you found a website and read all the blog posts and they resonate very well with you, and taught you quite a lot, would you find it more credible to part with your money to buy such courses? I'm not sure for others, but...