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Momentum Investing vs. Contrarian Investing Buy High, Sell High Momentum trading, or trend trading, is an investment strategy that involves purchasing securities during an upward price trend, and selling when the momentum of the trend shows signs of weakening. This strategy is typically shorter-term in nature and tends to target growth stocks Additional Reading: Growth Investing. How to find growth stocks to invest in Buy Low, Sell High Contrarian investing aims to buy undervalued stocks at a discounted price, usually when the price is downward trending, and selling when price trends upwards and returns to its fair value. This strategy is typically longer-term in nature and a more common term for it might be Value Investing ie investing in stocks that have been unfairly beaten down and thus present a sizable margin of safety (MOS). Momentum Investing History of momentum...TweetSharePinShare0 Shares