Zig is the latest lifestyle app to be launched in Singapore, and aims to take the boring out of our lives. Zig is the brainchild of Comfort Delgro, combining their taxi booking service with a whole host of other complementary services to form a lifestyle concierge, or what’s becoming popularly known as the super app. Who’s boring? You’re boring. We get this a lot. Singapore is such a boring place. There’s nothing to do (unless you’re rich). All we do is shop and eat! We’re so bored!!!!!! I too, am often guilty of feeling like this. Even now. Well, Zig aims to correct this perception, and wants to be the one-stop shop to delete boredom. The Zig App When you download zig, you’re asked to list down on your profile certain preferences, and over time, the app should start to recommend stuff you’re into, based on the...