Domino’s: Generating a return of $16,700
When it comes to fast-food restaurants, McDonald’s takes the top spot as being the largest and most widely recognized fast-food restaurant brand in the world. However, a $1,000 investment in McDonald’s a decade ago would have translated into an investment value of just $3,490 today, underperforming the broader S&P 500 index value of $4,391 and the Nasdaq index value of $7,115.
On the other hand, if that investment $1,000 investment was allocated to one of America’s best fast-food restaurant chains 10 years ago, that $1,000 investment would return $16,700 today. This fast-food restaurant is none other than Domino’s, a pizza chain that most of us can associate with.
Back in 2011, one share of Domino’s cost less than $30, enough to get you a few pizzas plus a 2-liter bottle of coke. The company was struggling with its product and had to toss out its old recipe and publicly admit to its customers that it had failed when it comes to delivering...