The Olympics fever are finally back here again!
According to a study by the National Bureau of Economic Research, they found that stock markets in host countries particularly often show positive abnormal returns in the lead-up to the Olympics, reflecting increased economic activity and investor confidence.
The Grand Paris Express Project is a prime example, with infrastructure being built for the events that will substantially benefit the citizens and its own people even way after the Olympics ends eventually.
Major events such as the Olympics heightened consumer awareness and engagement particularly in sponsored business activities through athletes wearing logos on their shirt or rackets, or banners displaying across stadiums.
Here are the 3 stocks that are likely to go straight for the gold medal during the olympics:
1.) Comcast Corporation (“CMCSA”)
As the owner of NBCUniversal, which holds media rights to the Olympics, Comcast will benefit from extensive coverage and increased viewership during the Olympics event no doubt....