From the phone in your hand to the earbuds in your ears, Apple’s presence in our daily lives is undeniable.
Yet, while many people are willing to camp overnight to get their hands on the latest iPhone, few take a step further to move from a loyal customer to an owner of the business.
After all, if you love the product, wouldn’t it be nice to own a part of the company too?
Depending on which side of the checkout counter you’re on, your relationship with the company changes.
As a dedicated user who buys a new iPhone every two to three years, you enjoy the premium design, hardware, and software.
However, this remains a one-way financial street where thousands of dollars leave your bank account forever to fuel the company’s revenue and profit growth.
On the other hand, if you redirect that capital to buy Apple Inc. (NASDAQ: AAPL)...
