As SingPost looks to turn its infrastructure into new sources of growth, CFO Isaac Mah discusses how the company is repositioning its nationwide delivery network beyond mail—from a new automated parcel sortation hub to healthcare logistics and a leaner regional footprint.
The mail problem
SingPost is a company that needs no introduction. Yet while postal services existed in Singapore since before independence, its core mail business continues to shrink significantly.
For Chief Financial Officer Isaac Mah, who is seven years into his time at the company, he and the management’s job is to figure out what comes next.
"Mail decline is not new," Mah says.
Last year alone, mail volumes fell 13.5%, and by Mah’s account, "We've not hit the bottom yet."
But for a company whose entire brand has been built on this core service, this decline forces a question: what can SingPost then deliver instead?
Mah's answer starts with what already works....