People are naturally attracted by large numbers. I mean if we got a 5% discount off a purchase price, we might not be very impressed but if we got a 20% discount instead, then, it could have a WOW factor.
It is the same thing with wealth. We would be more impressed with wealth in the billions than wealth in the millions. It is only natural. Of course, remember to ask what is the currency it is measured in.
Even if it should be news about some loss of wealth, we would be more likely to share the news of how a widow lost S$1 million in a year than the news of how someone lost his EZ-Link card because he was too distracted while on board a crowded bus.
So, I am not surprised that when I tell young people that the CPF-SA pays 4% to 5%, risk free ......