<p class="ez-toc-title">Table of Contents</p>   Facebook metaverse story. Social media giant transiting to the virtual world Metaverse has been the “buzz” word of late and the company spearheading this trend is none other than Facebook, the world’s biggest social network company that has officially changed its name to Meta Platforms Inc.</p> <p>The company’s sudden pivot into the metaverse world, where it sees a new iteration of the internet, with avatars of ourselves living, working and playing together in the not-too-distant future, is a bold bet undertaken to diversify itself away from its current advertising model (which currently accounts for almost 98% of the company’s top-line).</p> <p>The big question is whether such a switch will ultimately prove to be a masterstroke (like how Google position itself to be more than a search engine when it rebrands itself into Alphabet back in 2015) or