What is the lesser of the two evils – posting a slower growth or losing lesser subscribers?
Apparently, the market thinks the latter is better as post-market share price jumps after Netflix announces that it has lost lesser subscribers than what it had originally anticipated.
“Again, we’re talking about losing 1 million [subscribers] instead of 2 million,” CEO Hastings said. “Our excitement is tempered by less bad results.”
The company went on to quickly add that it will be restoring approximately ~1m paid net subscribers in Q3, which would take both quarters on break-even.
If we break this number down regionally, you can see that most of the loss in net paid subscribers come from the United States / Canada region. In this region alone, they have lost 640k in Q1 and 1.3m in Q2. This region faces the highest competition as consumers have a wide array of streaming choices from Disney+, Prime Video, Hulu, Discovery and many more....