Not too long ago, the commonly known FAANG was “rebranded” into MATANA. While such acronyms don’t necessarily add conviction to the stocks which form them, they give investors an idea of what should be on their watchlist. As such, when the big tech focused acronym FAANG was initially conceptualized, the central idea was to highlight stocks which possessed the following qualities,

1. Good historical track record (Price action generally an uptrend over 5-10 year period)
2. Outperformed the Market (Beat the S&P 500 Index)
3. Market Leaders – They lead the way for others to follow in the industry.
4. Significant Presence in our daily lives – Commands high % of market share in the industries that they operate in.

As we moved into the post-pandemic world (approx. 2022 onwards), analysts at Constellation Research “upgraded” FAANG to MATANA dropping both Facebook & Netflix and adding Microsoft, Tesla, and Nvidia. Why drop Facebook (Meta) and Netflix? While I personally remain bullish on Facebook in the longer term, analyst have found