I know what you’re thinking. After the US market carnage in 2022, why should investors care about the latest new trends? Especially one that is as hyped up as ChatGPT. As an investor, you’re right to be sceptical. We should always be questioning whether a developing trend deserves our attention. Yet, it’s hard to ignore the popularity of generative artificial intelligence (AI) and the practical use cases that are beginning to emerge from ChatGPT and its ilk. The question is, as an investor, what should you do in the face of an uncertain trend? Do you avoid Generative AI completely until there are real signs of progress? If so, you have to accept that you could miss out on the initial hypergrowth. Alternatively, do you start taking positions in what could be the start of a multi-year trend? If you choose this path, you could run the risk of falling flat on your face if the...