Founded in 1994 in Garland, Texas, Wingstop Inc. is an American fast casual restaurant chain that has primarily focused its business on a single addictive menu item – chicken wings.
After initially franchising in 1997, Wingstop’s wing-centric concept has powered its expansion to over 2,279 restaurants across the United States and around the world as of Q1 2024. Recognising the brand’s powerful traction, Wingstop went public in 2015 and trades on the NASDAQ under the ticker symbol WING.
Wingstop price change since IPO. Source: YCharts
In the fiercely competitive restaurant landscape, Wingstop has carved out a differentiated niche by centring its entire concept around made-to-order wings tossed in an array of signature sauces like Original Hot, Atomic, Lemon Pepper, and Mango Habanero. The chain’s focused strategy is establishing itself as the go-to destination for chicken wings.
The simplicity of Wingstop’s wings-and-fries menu allows for streamlined operations optimised for efficiently battering, frying, saucing, and swiftly getting piping hot chicken wings out...