There’s an art that most Singaporeans have mastered: the art of queueing.
Ask a Singaporean what are the top ten most popular things to queue for, and most would have this in their lists: McDonald’s Hello Kitty Collection.
Created in 1974, Hello Kitty is a female white Japanese bobtail cat who has since gone to become one of the most famous fictional cats ever.
It is the second highest-grossing media franchise (right behind Pokémon) of all time, grossing over USD$80 billion to date.
That’s more than Warren Buffet’s net worth. 🤯
Its popularity has created a cult-like following, with Hello Kitty adorning collections of various products all over the world.
There are Hello Kitty-themed planes.
Hello Kitty-themed hotel rooms.
Hello Kitty theme parks.
Even a Hello Kitty-themed maternity hospital.
Made it to the London Fashion Week SS20 too. slow claps...