In case you’ve chanced upon the recent hype of a certain brightly-coloured yellow app, it was probably TADA, a new taxi booking app which was officially launched by Singapore-based blockchain start-up Mass Vehicle Ledger (MVL) Foundation on Thursday, November 15. Users can now download and signup on the TADA Taxi app.
(Read more on another highly-anticipated ride-hailing entry to Singapore: Go-Jek vs Grab)
We’re equally stunned as to how TADA managed to go ‘under the radar’ for so long (it’s launch was July, 2017) and still make such a splash after receiving LTA’s Third Party Taxi Booking Service Provider license on 7th November. TADA claims to have on-boarded about 19,000 private hire car drivers to serve its 110,000-strong user base. This is a significantly higher turnout than its initial year-end