Endowus has launched a new product risk rating (PRR) system, in tandem with our new fund selection interface, to help guide our clients in better understanding the risk levels of different funds on the New Fund Smart platform.   In addition to our process of screening, pre-selection and due diligence, this is one of the most value-added features of curation for the Endowus Fund Smart platform. The Endowus Investment Office searches through thousands of funds available in Singapore and around the world to identify the best-in-class for each asset class, geography, sector and style — to use as building blocks for portfolios for both core and satellite allocation. Fund Smart now houses over 100 of the industry’s top funds, sometimes exclusively on Endowus, and at the lowest cost possible. But first, what is risk and why measure it? Risk is a term that can be commonly heard in our conversations...