In one of my previous jobs, the thing which I dreaded more than anything in the world was a 2-hour meeting every Monday. In that meeting, the entire department would sit down and painstakingly go through the sales numbers for every single city in our network. City by city, we’d be asked to explain why the sales numbers were up or down that week. If Kuala Lumpur sales were down, the person managing KL would explain that consumers were avoiding purchases because of an upcoming election. If sales were up, they’d say that consumers were buying more ahead of the elections. Every week was an exercise of “Let’s try to come up with a better story to explain why the data went up or down”. Chances are, you’ve probably been a part of these meetings yourself. Companies want their employees to be more “data-driven”, so managers force their teams to spend more time looking at the data...