Things should be made simpler, but not to such an extent that a big part of the meaning is lost. We often hear of market truism like the following: 1. Buy low, sell high 2. Don't lose your capital 3. Diversify diversify diversify and many many more. I'm sure if we look hard enough, we can find contradicting truism that runs contrary to an existing one. With regards to the above 3 truism, I can think of the following contradicting ones: 1. Buy high, sell higher 2. If we win more than we lost, we still end up being profitable 3. Focus focus focus To a newbie, everything is so confusing. If you follow this guru, he'll recommend that you focus all your energy to just a few companies and learn everything you know about it. If you follow another guru, he'll recommend that you'll diversify to reduce your risk ......