Heartland stores, or more commonly known as Ah Beng Handphone Shop are located almost everywhere in Singapore.

Disclaimer: For a start, by the term “Ah Beng Handphone Shop” is just a Singaporean way of identifying these retailers. We do not necessarily mean that everyone working there is definitely an “Ah Beng”. Nor do we mean that these shops are unethical and dishonest.

Forget about Jover Chew, not everyone in the industry is like that!

Editor’s Note: “Ah Beng” is usually defined a young man who operates within secret societies and street gangs. But as we all know, this was very much a thing of the past.

If you have no idea what an Ah Beng Handphone shop looks like, we have a photo of it here: …