In the previous article, we touched on what you should be looking out for in an annual report. We shared with our readers that many investors skim through the annual report and perhaps only go into detail in 1 or 2 sections of the annual report, namely the financial statements.

However, we argued that they are not fully exploiting the utility of analysing annual reports. We believe that the annual report reveals much more than such numbers and figures. Hence, we highlighted three large segments that investors should be focusing on, in order.

We believe that understanding the story first before interpreting the numbers is very important to gain a complete picture of the company’s profile. Only then will you be able to compare the company with others to determine investment suitability.

In this article, we will be taking a