I did my previous post on how easy it was to earn some free money from OCBC 360 account. I think the folks at OCBC also realised they held a hook over us so they changed their bonus interest starting from 1st May 2015.
I know, I know, I feel disgruntled too. But after seeing how Standard Chartered Manhattan Credit card kept changing their cash rebate scheme over the years, I have kind of expected it. In sales, we call them the Discount Pricing Strategy where you hold a great promotion with bargain deals to gain reputation through word-of-mouth. It can also be considered as a type of penetration strategy to penetrate the market and drive up sales in a short time.
After some duration, they will take away some benefits but customers are stuck with your products and lazy to switch away. Let's evaluate the new...